Budweiser - Your Tour
Hydro74
Bicicleta Sem Freio
Bicicleta Sem Freio
Mago Dovjenko
Pianofuzz
Fernando Volken Togni
Nelson Balaban
André Maciel
Estêvão Teuber & MMiller
Nelson Balaban
As part of Budweiser's Your Tour promotional campaign, 10 posters were designed by 10 different artists, for an online action, where users were able to create a custom poster for a concert tour featuring their favorite artists and bands.
Consumers that shared their customized posters and managed to engage the biggest number of friends on social media received tickets to concerts of their chosen bands and artists.
Illustrations by (in order of appearance):
• Hydro74
• Bicicleta sem Freio
• Mago Dovjenko
• Pianofuzz
• Fernando Volken Togni
• Nelson Balaban
• André Maciel
Later on, two additional posters were comissioned for the campaign, by artists Nelson Balaban and Estêvão Teuber, this last one based on a sketch by artist MMiller.
Commissioned by
Africa / SP