O Boticário - Floratta


Esra Røsie / António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro Jackson Alves / António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro António Soares / Evandro Malgueiro

Illustrations by artists António Soares and Esra Røise created as part of the advertising campaign for perfume line Floratta, by brazilian cosmetics brand O Boticário. Also featured on the project are letterings by artist Jackson Alves and 3D, compositing and treatment by artist Evandro Malgueiro.

 

The illustrations were featured in a variety of pieces, including printed, digital and out of home media. Additionally, an illustration by artist António Soares was featured in "Fig Flower" and "Street", two short films from the campaign.

 

FILM CREDITS - FIG FLOWER


Production: Landia
Executive Production: Carol Dantas & Sebastian Hall
Direction: Javier Lourenco & Rafael Fernandes
Photography: Javier Lourenco
Editing: Javier Lourenco & Wellington Martinelle
Finishing: Movi&Art, Landia
Head of Project Manager: Mariana Fiordelice
Sound Production: Raw Audio
Account Management: Juliana Martellotta & Adriana Monteiro
Voice-over: Maria Uchoa

 

FILM CREDITS - RUA


Production: Alice Filmes
Direction: Felipe Mansur
Art Direction: Ana Henriques
Photography: Agustin Claramunt
Editing: Rodolpho Ponzio
Executive Production: Wal Tamagno
Post-production: CLAN VFX
Finishing: Carol Rye
Line Production: Ana Mansur
Sound Production: Raw Áudio
Conductor: Hilton Raw
Account Management: Juliana Martellotta & Adriana Monteiro
Voice-over: Maira Chasseroux

Commissioned by

AlmapBBDO / SP